Improving transportation options in a historically underinvested neighborhood facing an imminent wave of gentrification.
Reflex Design Collective facilitates creative processes that lift up the brilliance of front line innovators who navigate through lived experiences of oppression every day. We call this process Equity Design. This is a story about Equity Design in action.
The Landscape: Black San Francisco, Displacement, Environmental Justice, and a home to Immigrants
Last spring, San Francisco County Transportation Authority (SFCTA) brought on Reflex Design Collective as a consultant to improve transportation in a historic but rapidly gentrifying area of San Francisco. San Francisco district 10, which includes Bayview-Hunters Point, Potrero Hill, Dogpatch, and Visitacion Valley, is full of vibrant, resilient communities. It’s also difficult to get around in. There are few public transportation options and traffic congestion is common. Parking is highly limited and there is little infrastructure for bikers. It’s not uncommon to see cars parked on sidewalks or experience 20 minute delays at Muni stops. We heard stories of unreliable bus routes, especially near the public housing — one resident shared that she is often left waiting on the bus in the middle of her route for half an hour while the driver goes on break.
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